6F Moving Residents into Community Lifestyles: Mutual Benefits of a Move-In Incentive Program
- Discover the benefits & success of an SMM Move-In Incentive Program from all perspectives:
a marketing/sales director, senior move manager, & a happy client
- Hear how a Move-In Incentive Program works — utilization rates, bottom line impact for communities & SMMs, & more
- Explore the potential of a Move-In Incentive Program for new construction move-ins, intercampus moves,
mega move programs, remodel & renovation projects, new construction projects, etc.
- Hear how the SMM supports the marketing team by navigating the timely transition process & allowing the sales team
to focus on new prospects
- Understand the importance of resident outcomes & how a satisfied resident becomes your best marketing voice
Presenters: Tammy Bilek (& Invited Guests), Honoring Aging, Geneva, IL
14F Partner Power
- Understand how and why to build strong relationships with community partners
- Identify the value move managers bring to related industry specialists and how to communicate that value when meeting new potential partners
- Take away applicable ideas & tools to customize for your own use
Presenter: Melinda Stuart, Smart Moves, Greenfield, WI
22F Aging In Place With Universal Design
- Learn available housing options & living arrangements for older adults and the differences among them
- Outline various aspects of aging in place, including the concept of aging in community
- Understand if dementia is in the mix, overall design decisions will require modifications
- Identify resources available to support aging in place — grab bars, zero entry showers,
lighting choices based on the client’s eye conditions & more
- Discover how certain color choices will assist your client’s functional mobility
Presenter: Tonya Kreml, Transitioning Your Senior LLC, Grove City, OH
30F Building Realtor Referrals for Move Managers
- Learn how to build a solid base of real estate referrals & persuade realtors to reciprocate
- Discover the shared superpowers between realtors & move managers
- Understand the move manager’s qualities that realtors value the most
- Explore the possible speed bumps that may emerge in the realtor-move manager relationship
- Hear how to exit old, stale relationships that no longer serve you & your business
Presenter: Eric Stewart, Eric Stewart Group of Long and Foster Real Estate, Rockville, MD
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