4D Show & Tell: Peek Inside Our Marketing Toolbox
- Explore essential digital marketing tools such as Canva, MailChimp & Hootsuite, & understand how they support content creation, social media management, email marketing & SEO
- Discover real-world applications of these tools by examining examples like branded graphics, newsletters & short videos to see how they can elevate your marketing efforts
- Assess the best-fit tools for your business by evaluating platform features, technical requirements & how each aligns with your skills, goals & workflow needs
- Learn how to streamline marketing processes by integrating tools like AgilityPR and Formstack to automate tasks, improve consistency & save time
- Gain confidence through expert demonstrations that show you how to set up accounts, navigate interfaces & begin using each tool effectively from day one
- Develop a personalized action plan to implement at least one new marketing tool in your business while learning how to avoid common pitfalls & ensure long-term success
Presenters: Jaymie Shook and Madi Hill, Wheaton | Bekins, Indianapolis, IN
12D Safety 1st! Protect Your Team, Clients & Bottom Line
- Discover how to identify common environmental hazards found in client homes—such as mold, pests, poor air quality & structural risks—as well as understand their potential impact on health & safety
- Learn to assess safety conditions before entering or working in a client’s home, with a focus on recognizing red flags & preparing for potentially hazardous situations
- Understand & apply the Clutter Hoarding Scale to evaluate the safety of home environments, determine appropriate interventions, & identify when conditions require enhanced precautions for move managers
- Explore how to select & use the right personal protective equipment (PPE) based on the level of risk & practice proper donning & doffing techniques to reduce exposure to contaminants like bed bugs & airborne particles
- Gain practical experience in creating hazard remediation plans that prioritize both safety & professionalism, ensuring respectful communication with clients while minimizing risks to workers
- Discover best practices for handling environmental contaminants in the field & learn how to respond effectively in various real-world scenarios to protect yourself & your team
Presenter: Jill Yesko Diana, Discover Organizing & Safe Moves for Seniors, Pittsburgh, PA
20D The Job-Sharing Cheat Sheet: Swap Stress for Success
- Learn the key decisions & steps to ensure a smooth collaboration
- Hear how to vet, select & team up with the right company—even when a NASMM member isn’t nearby
- Understand how to navigate money & agreements––such as pricing differences, referral fees & financial logistics
- Discover how to streamline collaboration & learn best practices for seamless coordination & execution of the job share
- Learn exactly how to pivot, problem-solve & keep the job on track, when things go sideways (because they often will)
Presenters: Charna Kinneberg, Moyer Move Management, Clarksburg, MD and Marnie Dawson, Dawson Relocation, Chicago, IL
28D Scaling Growth – Hiring Rapidly While Maintaining Service Quality
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Identify the key challenges of rapid hiring in a service-based business & the risks they pose to client satisfaction.
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Implement proven strategies for streamlining recruitment & onboarding while protecting the company’s culture and standards of care.
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Develop scalable training and quality control systems that ensure consistency across new hires & expanding teams.
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Balance the demands of growth with the commitment to high-touch, compassionate client service that defines move management.
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Apply practical tools for monitoring performance & coaching staff to maintain excellence during periods of rapid expansion.
Presenter: Sushee Perumal, Flight Level 180, Managing Partner, Ontario, CA
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